Stryder holds distributor meet

April 10, 2015

Stryder, Tata International’s (TIL) bicycle division, held a distributor meet for the eastern region in February. The forum was an opportunity for Team Stryder and the channel partners to share ideas and discuss future plans.

Mr Ramesh Mani, Head Metals, TIL, set the vision for the growth plans in FY 2015-16, and the team shared the learnings from a survey done with channel partners. The day-long session included a presentation on the Retail Journey of Tata Steel by Mr Animesh Roy, Head – marketing for Tata Tiscon.

The Stryder Parivaar Programme was launched during the event and the performance awards for FY 2014-15 were given away to top channel partners.


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