Stryder distributor meet held for eastern region

April 01, 2016

Tata International’s bicycle division – Stryder – held a distributor meet for 30 of its distributors from eastern India in Kolkata (West Bengal).

The interactive session was held in March 2016, and served as a platform for the team and channel partners to share ideas and discuss plans for further collaboration. The distributors welcomed the marketing team’s initiatives towards developing new and innovative products.

During the session, business insights were shared by senior members of the business vertical, which included best practices on channel management, thus helping in getting better industry understanding.

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