E-commerce website for Tata Motors spare parts launched in Africa
May 20, 2019
Partskart.co.za will be the first e-commerce online store for spare parts in Southern Africa in the automobile industry. This innovative project gives Tata and Daewoo truck and bus owners the platform to be able to order commercial vehicle parts online and have it delivered at a location of their choice without leaving the comfort of their home or office. Some of the benefits of the website include eliminating geographical limitations, gaining new customers with search engine visibility, brand awareness, and higher capacity for goods and deliveries.
This initiative will project a positive footprint for the OEM and the dealer network in terms of business growth and future opportunities such as making it convenient for the customers to place and track orders for parts. The website will prove highly beneficial to the Tata Automobile Corporation South Africa (TACSA) after sales team.