Tata Stryder sponsors Bikeathon 2017
November 15, 2017
Tata Stryder, Tata International’s bicycle division, along with Dainik Jagran INEXT kicked off Bikeathon 2017, an amateur cycling event. The event began on October 8 and continued till November 12, 2017. The top three winners in each category were awarded a Tata Stryder bicycle.
Bikeathon is organised every year in 12 cities across the states of Uttar Pradesh, Uttarakhand, Bihar and Jharkhand. It is an interesting mix of bicycle rally and cross-country mini marathon of sorts, inviting cycling enthusiasts from all walks of life.