Stryder bicycles partners with I-Next Bikeathon 2017
February 10, 2017
Stryder, Tata International’s bicycle business, partnered with I-Next Bikeathon 2017, now in its eighth season. The event was held in five different Indian cities – Varanasi, Allahabad, Gorakhpur, Lucknow and Kanpur – on January 29, 2017, and was organised by I-Next, Dainik Jagran.
Bikeathon, a unique bicycle marathon is not only about biking. It aims to promote health and fitness consciousness among the masses through environment-friendly activities. This year more than 5,000 bikers across the five cities gathered to celebrate the spirit of biking for good health.
